UX and Design

Most people use a website’s menu to find their way around, but there are exceptions to every rule. That’s where a formal UX process can add value. However, it’s expensive, and the budget-friendly fallback of site-wide search and featuring important content on the homepage is a worthwhile compromise.

A website’s structure plays a big role in ease of navigation. It’s worth considering how the site might best be structured to make it easy to find things in its menu. Aim to make navigating around the site as intuitive as possible.

A discussion about the design of a bespoke website starts by thinking about the desired tone. What is the feeling that your site should impart to anyone who visits? How should your website reinforce the values of your brand? The answers to questions like this ultimately lead us to its theme.

Bespoke web page design begins with a set of shapes that provide a page with its shape. Each design template will have its own shape, which must provide a home for each component required by the pages that adopt that particular template.

Your site’s theme includes the components that make up its design, including its colour palette, fonts including faces, their sizes and weight, how the images will be presented, how the content is written, and the templates that impose the design of each page type.

A bespoke website’s tone, shape, theme, colour palette, images and other assets come together in the final design. Your design must showcase the brand’s business values and enhance the experience of those who visit and use the website. We work tirelessly for our bespoke clients and ensure we achieve this goal.